Lava has launched the company’s latest smartphone – Lava Iris 450 Colour in Iris series at an initial price of INR 7,999. It comes with six gorgeous back panels in different sets – Blue, Tan Brown, Raspberry Pink, Violet, Ivory White and Pro Black. It features a 4.5-inch FWVGA IPS display with a resolution of 854 x 480 pixels, powered by 1.3GHz dual-core processor along with Mali 400 Graphics unit, runs on Android 4.2 Jelly Bean, 512MB RAM and has an internal memory of 4GB which is expandable up to 32GB. It has 5MP fixed rear-camera with LED flash and 0.3MP front-facing camera with features like HDR Mode, Burst Mode and Panorama Mode. It packs 1800mah battery and has connectivity features like 3G, Wi-Fi, Bluetooth and other connectivity options like EDGE and USB tethering.
Commenting on the launch Mr. Hari Om Rai, Chairman & Managing Director, LAVA International said,
“Smartphones today are not just a companion but a reflection of one’s personality. Today’s vibrant youth wants to look colourful and carry things that match their personality. Iris 450 Colour offers just that with a range of colourful accessories in form of back panels and headphones so that the youth can enjoy an all-new and fresh look of their smartphone that matches their taste.”
For travelers, it offers Assisted GPs to reduce start-up time of GPS and ensure faster location and positioning services. Lava Iris 450 Colour available in two colours – Pro black and Ivory white. The contents will include a stylish and durable extra flip cover of the same colour and one replaceable back panel of different colour. Consumers buying the Pro black version will have the option to choose between blue and Tan brown coloured back panel. Consumers buying the Ivory white version will have the option to choose between blue and raspberry pink coloured back panel. Violet coloured back panel will be available off the shelf.
