Flipkart under the private label Billion has launched the company’s first “Made For India” smartphone – Billion Capture+ in India at a starting price tag of Rs. 10,999. The smartphone comes in two colors – Mystic Black & Dessert Gold and it will go on sale on Flipkart starting from November 15th, 2017. The smartphone comes in two variants – 3GB RAM with 32GB internal storage cost Rs. 10,999 while the 4GB RAM with 64GB internal storage cost Rs. 12,999. The smartphone comes with attractive offers like No Cost EMI, discounts on leading debit/credit cards and more. The smartphone is produced exclusively to address the unique needs of Indian customers. Above all, the Billion Capture+ smartphone is designed engineered, manufactured and tested in India.
On the specifications front, the Flipkart Billion Capture+ smartphone features 5.5-inch full HD 2.5D curved display with a resolution of 1920 x 1080 pixels at 401 PPI and protected by Dragontrail glass. The smartphone is powered by Octa-Core Qualcomm Snapdragon 625 processor which is paired with Adreno & 3GB/4GB of RAM. The smartphone runs on Android 7.1.2 Nougat, upgradeable to Android Orea and has 32GB/64GB internal storage which can be expanded further up to 128GB via microSD card.
On the imaging front, the smartphone features 13MP + 13MP dual rear camera with dual-tone LED flash, the rear cameras are twinned with RGB and monochrome sensors that work like the human eye. Other features are super night mode, Portrait Mode, Depth of Field. The smartphone has 8MP front-facing camera for selfie & video-calling.
The smartphone has metal unibody and has a fingerprint sensor on the back.
The smartphone has dual-SIM card support and comes with connectivity features like Wi-Fi, Bluetooth, USB Type C port.
The smartphone packs 3500mAh battery that lasts for up two days and comes with Quick Charge support.
Press Release Quote
Commenting on the announcement, Sachin Bansal, Co-Founder and Executive Chairman, Flipkart, said:
“The Billion brand’s products have always been backed by meticulous data-driven research and insight into Indian customers’ needs. The features in the Capture+ too have been derived from deep data-mining of millions of Flipkart customers’ reviews. Few true dual camera phones offer this combination of flagship features. We’re sure this customer-centricity will delight Indian smartphone buyers.”
Adding further, Hrishikesh Thite, Category Head, Billion, said:
“Our extensive research of Indian smartphone buyers revealed major pain points of battery, camera, storage etc. We developed the Billion Capture+ keeping these in mind and are delivering it at a compelling price point. It is a truly made for India phone.”
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