Ventuno has partnered with Akamai Technologies to create a powerful end-to-end offering which makes high-quality video publishing & distribution fast, versatile, secure and easily available globally, across screens owned & operated by media companies of all sizes.
Sidharth Malik, Vice President and Managing Director of Akamai India, said:
“With an increasing number of users going online to view everything from videos to live events, we anticipate the demand for online video to keep growing. Akamai’s Media Delivery Solutions provide Ventuno the scale required to meet increasing demand, while simplifying the complex setup and ongoing maintenance of delivering high-quality media viewers expect.”
Subbu Murugan, Ventuno Founder & CEO, said:
“When a user clicks on the play button, he or she expects a quality video to play immediately. Any delay in video playback is a lost monetization opportunity. The Akamai Intelligent Platform™ helps Ventuno to provide an optimized monetization strategy for our partners across geographies.”
Ventuno serves over 10 million video playlists on a daily basis to users across its network and end users access high-quality video on different networks, connection speeds on any where ever they are. To ensure successful delivery and engagement, video content should play immediately, have high bit rates and low buffer time. These demands require an online delivery solution that can address the ever growing need for higher throughput, faster content access, global scale, and an endless array of connected devices – ultimately providing a high quality consumer experience.
Leading Indian publishers including Jagran, One India, and The Hindu use Ventuno’s technology and media solutions to publish, distribute and monetize video across IP-enabled screens efficiently.