Idea Cellular has launched the new Freedom packs & low-cost data packs for prepaid users with monthly validity. These Freedom packs provide consumers the freedom from multiple recharges and giving them great value for money. These Freedom packs is specifically launched for targeting at students, housewives and new users, who have consistent but limited data usage.

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Commenting on the launch of new Freedom Packs, Sashi Shankar, Chief Marketing Officer, Idea Cellular said:

Idea Freedom packs target those consumers who want to stay digitally connected throughout the month, however at 30-40% lower costs. These packs would help us enhance convenience for prepaid customers, who have to otherwise depend on multiple sachet recharges to manage their costs and internet needs throughout the month. These packs could serve as a one stop solution for them.

The Idea Freedom packs come with 28 days validity. With Rs. 100 pack you get 300 MB of 2G data while with the Rs. 175 pack you get 500 MB of 3G data. Cost of these packs might slightly vary depending on the circle. These new Idea Freedom packs are available for all new and existing prepaid customers across all circles.

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