In an event in New Delhi, Airtel has launched the 4G LTE trials in Delhi NCR for its customers. Airtel’s 4G services in the National Capital Region are the first in India to leverage an Integrated FD and TD network which will deliver the fastest 4G experience and superior network coverage. Earlier in April 2012, Airtel has launched the India’s first 4G services in Kolkata and now Airtel 4G services available across India including Chennai, Bengaluru, Pune, Chandigarh and Amritsar. To avail the complimentary 4G upgrade and experience mobile internet speeds like never before, customers with 4G ready mobile devices can walk into their nearest Airtel Store & switch to a 4G SIM.

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Commenting on the launch of Airtel 4G trials in the city, Sarang Kanade, Hub CEO – Delhi NCR and Rajasthan, Bharti Airtel (India) said,

“As customers in India show an increasing propensity for consuming data services, we at Airtel are excited to take the lead in introducing the market to power of blazing 4G speeds. Today, as we launch Airtel 4G trials exclusively for our existing in Delhi NCR – our customers in the region will be uniquely positioned to experience India’s first integrated FD and TD 4G network. This will imply faster 4G speeds and wider network coverage – thus delivering a superior 4G experience for Airtel customers in Delhi NCR. We invite our customers to participate in this trial phase and become the first in the city to be delighted with the amazing 4G experience”.

Airtel 4G enables superfast internet speeds and allow customers to enjoy capabilities like high definition video streaming with zero buffering, downloading 10 movies in less than 30 minutes, uploading entire photo albums in less than five minutes, connecting multiple devices without compromising on the experience, etc.

As a part of trial offer, Airtel customers across Delhi NCR can avail a complimentary upgrade to Airtel 4G at 3G prices and experience blazing Airtel 4G speeds. During this trial offer, the company will assimilate valuable customer feedback and leverage the initial market response towards strengthening its service experience, which helps Airtel to build a world-calss 4G network infrastructure for the city.
To attract more customers, Airtel has also announced the go-to-market partnerships with Samsung and Flipkart for 4G devices. Selected retail stores of Samsung India facilitate Airtel 4G SIM swap for customers buying 4G smartphones. In addition to this, Airtel 4G double data offer are now available for customers using Samsung Galaxy S6, Samsung Galaxy S6 edge, Samsung Galaxy A7 and Samsung Galaxy A5 mobile devices. Apart from this, Samsung has also launched the new Core Prime 4G smartphone in Airtel 4G markets. In coming weeks, Samsung will also offer bundled Airtel 4G SIMs along with select Samsung 4G handsets in the Indian market.

Flipkart now offers Airtel 4G with double the data offer for customers who buys selected 4G smartphones. Brands exclusive to Flipkart (including Xiaomi, Motorola, Lenovo, Asus and Huawei) will come bundled with an Airtel 4G SIM. While the existing Airtel customers will be able to follow a quick SMS registration process to activate 4G, non-Airtel customers buying their 4G device from Flipkart will be guided through a simple process to smoothly transition to the Airtel 4G network, as said in a press release.

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